Item Specifics & Quick Facts

​Publication Year: 1929

​Publication Month: September

​Publication Name: Fashionable Dress

​Front Cover Artist: Bonney (Studio of Thérèse Bonney)

​Back Cover Personality: Ruth St. Denis (Modern Dance Legend)

​Primary Themes: Art Deco, Jazz Age Fashion, NYC Skyline, Modern Dance, Vintage Cosmetics

​Publisher: Fashionable Dress Publishing Co., Inc., New York

​Originality: 100% Original magazine cover (not a reproduction)

​Rare 1929 Double-Sided Artifact: Fashion History & Dance Legend

This original large-format cover from September 1929 is a premier example of Roaring Twenties graphic design. It captures the height of American sophistication just weeks before the historic market crash.

​Side A: Iconic Art Deco Fashion by Bonney

​The Artist: Features a signature by Bonney, the influential Paris-based studio of Thérèse Bonney, who was the primary bridge between French Haute Couture and American style.

​The Subject: An "Early Autumn" backless gown set against a stylized, geometric New York City skyline at night.

​Visual Appeal: Vibrant orange-red tones contrasted against deep midnight blues, showcasing quintessential Art Deco illustration.

​Side B: Ruth St. Denis for Tangee Cosmetics

​The Icon: A full-page feature of Ruth St. Denis, the world-renowned "First Lady of American Dance".

​The Scene: Includes rare imagery of St. Denis and her dancers at Denishawn House, New York, the first major organized dance school in the United States.

​The Product: A 1929 advertisement for Tangee, the famous "natural" color-changing lipstick that defined the era's beauty standards.

​Historical Context: The "Big Hem Drop"

​This September 1929 issue is highly collectible because it was published right as the "Big Hem Drop" began. Within just months of this issue, hemlines suddenly dropped from the knee to the mid-calf, making this "Early Autumn" issue one of the final representations of the classic short-skirted "Flapper" era before it vanished forever.

​Condition: Authentic vintage state with visible foxing (tan age spots) on the borders. Small creases and edge wear are present on the left margin. See all photos for condition.  The central artwork remains exceptionally bright and suitable for professional framing.

"Important Note on Photography: Please note that the primary photo of the front cover shows a slight shadow on the bottom border and right side of the orange dress due to lighting at the time of photography. The actual color of the page is bright and uniform throughout the illustration."

Collector's Tip: This item is essentially two rare pieces of ephemera in one. It is perfect for a reversible floating frame, allowing you to showcase the Bonney fashion art or the Ruth St. Denis historical advertisement depending on your mood.