The product is a BIC Lighter display tray/holder in orange, designed to hold up to 50 lighters for a sleek and organized display. This tray is a practical and stylish way to store and showcase your collection of BIC lighters. It is a must-have accessory for any collector or smoker looking to keep their lighters easily accessible and neatly organized. With the BIC brand known for quality and durability, this display tray is a reliable and functional addition to any smoking or collecting space.